Children Have Such An Advantage

I find as I grow older that not only do more opportunities present themselves to me ( because I am constantly learning how to look for them ), but that my reasons to not pursue them also grow.

No, I don’t mean calculated reasonings where I did a weighted average or logic tree to come to my conclusion to pass on an opportunity, but reasonings such as “that’s too much work” or “that will never work because XYZ did it 3 years ago”.

One of the bad things about learning more as you grow older is that sometimes what you learn are things that actually stunt and prevent your growth ( if you let them ).

To give you an example, I’ve pretty much stopped doing affiliate marketing and SEO in favor of PPC and building up SaaS companies. Part of the reason was that years ago, I dominated SEO for several industries over thousands of keywords. I was highly sought after in the SEO world. The same was true when I focused on affiliate marketing and dominated that space, becoming the number 1 domestic and international affiliate for multiple networks at the same time. I paved the way for many affiliate marketers that are now household names in the space with 1 of my campaigns.

As both SEO and affiliate matured and the easy money dried up, I decided to once again change direction and focus on new areas. As I grew in those new areas, I always had thoughts about doing SEO and affiliate marketing on the side. However, lingering thoughts about Google not liking affiliates and SEO getting harder because of Panda and Penguin kept me from dipping my toes back in the water. Experience with having campaigns go from 1 in 3 successful launches to 1 in 10 also kept me at bay.

Essentially, as these industries matured and the threshold to be successful was raised, I experienced more setback and negative reasoning to want to go back into them.

In hindsight, I let false information decide for me that I couldn’t be successful in it again.

Why was it false?

For one, not only was it harder ( but not impossible ) for me to be successful.. but I was reading countless stories of people dropping like flys anytime a new algo update rolled around from Google in the SEO world. I was also watching people get hit left and right with account bans at Adwords and Facebook for affiliate marketing. Watching these horror stories and also having a hard time myself ( but remember, not impossible ), I decided to jump ship and eat in greener pastures at that time.. which was doing my SaaS stuff and client billings.

Now any time someone brings up SEO or affiliate marketing, I have nothing positive to say about the current outcome of those industries.. even though I have not played in them for almost 5 years myself. See how being deceived can lead you to make false assumptions about something you know nothing currently about?

It not only happens in this situation, but in lots of others. Maybe you had a bad experience with a first car that happened to be a Ford so now you think all Ford’s are shitty. Basically, an untrue statement unless you have driven every Ford for several months at the same time in the last 6 months.

I agree that the way our brain handles these emotions and reflexes can help us and prevent us from getting into more bad situations. The trick is to figure out what you are creating false beliefs on that won’t actually stunt you or hurt you.

Whenever I have a decision to make and I am unsure of myself, or catch myself thinking like this, I have a new tool in helping me out in my thought process… I ask my children.

My children haven’t lived life enough to develop these growth-stunting beliefs and think nothing is impossible. If they tell me something sounds like a great idea and I ask them why they think that.. they never have those negative experience I have had before that make them think they can’t do it.

Once I get their OK, I start digging into real fact based decisions on the thought and keep the prior bad out of the process.

Funny, but when you think about it.. hate operates in a similar way.  Children do not know hate, they learn it over time.

Hate for something/one is essentially prior experience influencing current situations that might not be an accurate reflection of the prior event.

Next time, ask a child what you should do.

Hi! I'm Jason Brown and I’m a 36 year old digital marketing intrapreneur living in beautiful Louisville, Kentucky. I've been involved with the Internet since 1996 and have personally made millions online with my creative marketing tactics and persistence. I blog about marketing, money, and motivation. Thanks for stopping by!

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>