How To Accomplish Your Dream Life, Part 1

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I’m positive I know the 2 things that are preventing you from living the life of your dreams…

But First, A Little Background

For most of 2007 I was living 1 paycheck away from losing everything.

In less than 10 years:

  • I had over 6 different jobs
  • Was laid off 4 times and fired once
  • Had 102 ideas and projects I was starting on but never finishing
  • Almost got divorced over money issues
  • Suffered countless health issues over work related stress

Things had gotten so bad that I had a car repossessed and had to file for bankruptcy.

I had already spent 11 years of my life becoming an expert in digital marketing and I was successfully building online campaigns for other companies and making them millions online. However, I couldn’t get my own life and finances in order.

I knew I could sell and had skills that many others in my profession didn’t have, but I was watching other people around me enjoy the life I thought I deserved.

Click Here For The Rest…

Thinking Outside the Box. HARO For Marketing.

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We have all read the news articles that quote experts in various fields. Pretty much every news source does this. But, how the heck do they find experts in such strange fields as child seat safety or blow dryer maintenance or any of the many other odd areas of expertise? Perhaps, you have even seen one of your competitors quoted in an article and wondered how he got that opportunity. Well, wonder no more. Today, I will tell you about HARO and how you can best utilize it to gain an edge in your marketing plans.

What HARO Is

If you do not have contacts within a specific industry or if you just do not know what you are looking for, it can be hard to find a knowledgeable source for a blog entry. Or, if you want to contribute your knowledge on a particular subject, it is often hard to get your name out there as an expert. This is where HARO comes into play. Click Here For The Rest…

Are You Using IFTTT In Your Lean Marketing Strategy?

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Any marketing plan needs to have a social media plan. And, any social media plan needs to utilize the latest technology to stay relevant. New social media platforms are coming out every day. Many of them fail, but some of them succeed. It is to your advantage to try to have a presence on all of them. But, if you are like me, you simply do not have time to devote to testing out marketing strategies and evaluating their success on every social media site. Click Here For The Rest…

5 Reasons Affiliate Marketers Are Better Digital Marketers

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It’s no secret that some of the best digital marketers in the world have a background in affiliate marketing. Much of the technology, strategy, and principles we use today as online marketers have their roots in the early days of adult affiliate marketing.

These are the same people that were building and perfecting methods and strategies before tools like:

  • Analytics and Woopra
  • WordPress and Drupal
  • SpyFu and MixRank
  • Optimizely and Visual Website Optimizer

had even existed.

The developments in these areas were all driven by money and ROI, and became the default tools and mindset of budding online marketers. Click Here For The Rest…

Free Adwords Split Testing Script

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Split Test Your Way To Wins

Any experienced marketer will tell you that constant split testing is the key to achieving ROI in your campaigns.

Sadly, many of those same marketers don’t practice what they preach.

I’ve used the below AdWords script long before the guys at Hanapin Marketing released a similar script over at the PPC Hero blog to help me stay on top of split testing my ads weekly and to also disable ads for poor performance.

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The measuring of results within this script is based on the last 30 days of data, and on Conversions Rate ( since ads can have a huge impact on qualifying your leads ).

This script could easily be modified to pick the winning ad based on CTR or other metrics that are available within the AdWords script protocol. Click Here For The Rest…